TP26-20 Cooling Towers 2026: Where Sustainability Meets Profitability

For decades, industrial cooling has been trapped in a paradox: Sustainability goals demand water and chemical reductions, while operations teams worry about cost and reliability. This paper demonstrates how facilities can resolve that paradox with non-disruptive water treatment innovations that lower costs, improve efficiency, and align with Environmental, Social, and Governance (ESG) mandates. By combining proven case studies with Return on Investment (ROI) modeling, we show how sustainability is no longer a cost center but a profit driver.